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Fri, Mar

Failure is not something you would associate with fast-growing pixartprinting, but its expansionist plans have not delivered in the UK, which is why it has switched tactics.

Localise to internationalise is the strategic thinking behind Italian Web-to-print specialist PIxart’s new partnership with the UK’s Precision Printing to form pixartprinting.co.uk and behind the creation of ‘virtual shops’ across Europe and beyond. It’s a bold move by PIxart founder Matteo Rigamonti but it’s his bold moves that have taken the fast-growing company into a new 12,000m2 facility in Quarto D’Altino just outside Venice, which boasts an eye-watering array of wide- and small-format digital kit, plus two litho presses, and employs a staff of 120 working around the clock to deliver 2,000 print jobs per day. Rigamonti expects 2010 to have delivered a 55% growth over 2009, but he’s not satisfied.

Make the most of your talents by taking to the road and flaunting your capabilities and business knowledge.

Want to show off your talents? Then stage it so that you play to the biggest audiences possible. Scour the events and shows listings, highlight those that will attract the customers you most want to impress and get your act together. Using exhibitions outside the print trade arena could be the making of you in 2011.