Fespa has put more meat on the bones of Printeriors at Fespa 2017 as it ramps up marketing for interior design showcase. Again presented in the style of hotel, it will incorporate room sets created using not just digital print - as in 2016 - but with screenprinting too, to highlight possibilities in the fields of printed flooring, wallpaper, soft furnishings (including bed linen and curtains), ceramics, glass, mirrored surfaces, furniture and decorative textiles.
The showcase, which will run for five days in hall B2 lower, will be complemented by a paid for half day conference on Thursday 11 May. The latter - for interior designers and architects - will explore the benefits of using print as a medium for interior design. Conference delegates will also be able to join a guided tour of Printeriors by curator Jennifer Castoldi, CEO and chief creative director, Trendease International LLC.
Roz McGuinness, divisional director of Fespa, said: “We introduced the hotel concept at Printeriors 2016. Being able to show how print can create interior décor applications in one environment helps visitors, whether interior designers or PSPs, see print’s true potential in this space. Printeriors 2016 only featured digitally printed applications; however, as Printeriors 2017 is co-located with Fespa 2017, it will cover both screen and digital processes.”