Does this sound familiar? “Hello, I’d like a quote for 20 posters needed by Friday.” “No problem, I’ll email your quote over. You would have to have your artwork with us by Wednesday…” Wednesday arrives, but no artwork.
SMP is working with a number of manufacturers to find water-based UV-curable inks for the billboard sector. It’s just one of a number of innovative moves being made by the company as Mark Turner, director of digital print, and sales director Nick Stagg explain.