Materials supplier Guandong has a new MD. Existing board director Daniele Faoro has taken on the role. The company also has its first ‘ambassador’ - Mauro Oliva from user Alpac - and has begun putting together a Fashion Design Network to extend its reach.
"We operate in a market characterised by a very long supply chain - distributors, printers, agencies, architects - all stakeholders with whom we want to relate more and more assiduously to reach the end user," said Faoro.
Alpac - which defines itself as a specialist in the ‘retail total look’ (ie. window displays, in-store communication, installations, out of home and events) - has used Guandong materials such as Wally, Magnet and Ferro, and Textile, for some time and is now an official exponent of the products.
For the Fashion Design Network, Guandong has started selecting experience centers in Italy and abroad, as well as meeting spaces for communication and design operators, to show-off applications possibilities to new professional targets.
