YPP Group is seeking to grow the number of online retailer partners for its personlised product offering, set to be expanded imminently via a number of new licensing deals.
“We expect to sign deals with major brands over the next few days, which will allow us to add some really exciting items to our Custom Gift online range,” said CEO Stuart Maclaren. “Since the beginning of the year YPP has seen a 70% jump in turnover, and personalisation has been a massive growth area along with social distance signage, PPE and hygiene dispenser stands. With Christmas approaching, and people wanting to order from home, we are preparing to increase our offering and reach.”
YPP can offer online retailers a plug-in that effectively adds all its Custom Gift products to the retailers’ own websites. The retailer can brand as desired, and once payment is made the order is automatically sent to YPP for fulfilment before being directly dispatched - either white label or in the retailer’s packaging - to the end customer.