Avery Dennison sets new environmental aims

Avery Dennison has set out its ambition to be net-zero on greenhouse gas emissions by 2050. The commitment comes as the company raises the bar on its sustainability goals, with new targets for 2030.

As part of these new targets, the retail branding and information solutions (RBIS) business commits to 100% of its core products (printed fabric labels, woven labels, paper, interior heat-transfer labels, packaging and RFID) meeting its third-party verified ClearIntent Standard which requires products and solutions that enable circularity, reduce material usage, increase recycled content in end products or are sourced responsibly.

The company is also expanding its portfolio to include more intelligent labeling to advance the communication of data, reduce costs and waste, and create better recycling processes.

The specific 2030 targets fall under three broad sustainability goals: to deliver innovations that advance the circular economy; to reduce environmental impact in operations and supply chain; and make a positive social impact by improving the livelihoods of people and communities.

In addition, the company’s 2030 ambitions include procuring paper exclusively from responsibly-managed forests to help ensure a deforestation-free future. The 2030 goals also include targets for gender diversity, employee engagement and inclusion, and safety.

The company has also pledged to reduce emissions by 70% against its 2015 baseline, and to work with its supply chain to reduce Scope 3 emissions by 30% against its 2018 baseline. The company’s overall ambition is to produce net-zero emissions by 2050.

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