Marsden Direct makes an impact with its stand offer
East Midlands-based Marsden Direct is offering a free stand to promote its Impact exhibition solution that uses a combination of ultra lightweight T3 Airframe aluminium extrusions and roll-up reusable graphics.
Managing director, Chris Marsden, said: "For years we have been searching for a system that would allow corporate companies to dress a shell scheme in a bespoke but also affordable way. Up to recently, the easiest option is pop up - but of course as portable as pop-ups are, they don't always represent a corporate company in the most professional way possible. We looked at developing our own system that would be independent of the shell scheme but would be easy to work with, transport and be multi-use. Then we discovered T3 Airframe which allows us to offer our clients a bespoke look and feel but with a cost similar to standard shell or pop-up. We call our system Impact and the name hits the nail on the head."
The T3 Airframe (from Tecna) has evolved to now enable exhibitors to clad a shell scheme in its entirety, independent of the shell scheme itself using the new T3 ShellKit and Clamp system, and when used with the T3 FabFrame extrusions, whole walls can be clad in vibrant fabric.
"Commitment is tough these days so we want to help people buy-in to the concept," adds Marsden, explaining the new Impact promotion whereby a client pays for the graphics and print and the rest of the stand is provided by Marsden Direct. "The client gets a bespoke looking stand at an affordable price but also the opportunity to see and understand how the system works and how it could be incorporated into other events and stands. This way, when the client decides to make the capital investment, they are sure in their minds that they have chosen the most flexible and reliable product around for their budget."
?