GMG acquisition marks strategic large-format move
Colour management software solutions developer GMG has acquired Dutch-based Aurelon, a provider of technology for the processing of digital information to any media that requires accurate graphic production and output. Through the acquisition GMG expects to strengthen its presence in the large-format print production market.
Aurelon is GMG’s second acquisition this year, following on from its purchase of UK-based media production technology company CWS. “In addition to constantly increasing market share in our traditional proofing and pressroom markets, it is our goal to also become a major player in the growing large-format print production market. The acquisition of Aurelon is an important step in this direction and immediately allows us to offer A to Z production workflow solutions which fulfill the specific needs of large format printers”, said Paul Willems, CEO of GMG.
“As applications in the market and for service providers are getting more sophisticated and brand owners are raising their demands for color quality and consistency, now is the right time for GMG to step up its presence in this market”, adds Willems. “Until now these key needs have not been entirely met by currently available production workflow systems.”
The PrintFactory GMG Edition was launched at Fespa Digital. It integrates the Aurelon-developed PrintFactory suite for banner, sign and super wide-format printing with GMG ColorServer and GMG SmartProfiler to provide a fully-automated process.