AddPeople introduces video SEO service
Manchester-based AddPeople has created a low cost ‘video SEO’ service for small and medium sized businesses looking to take advantage of changes in the way pages are ranked by search engines such as Google, Yahoo! and Bing.
So-called ‘blended’ search engine results pages now return video results as well as text and images. “Video SEO is a fast growing tactic to get better rankings for businesses. Video content is being rewarded by the search engines with higher positions on the results pages. This means that companies can be ranked quickly for any keyword phrases they want to target. It’s a cost effective way of driving traffic to a website and growing brand awareness,” said Grant Barton, managing director of AddPeople.
“We’ve seen traffic increase to websites ranging from 300% up to 1600%. For small and medium sized businesses it’s a major shift that enables them to rank alongside larger competitors in the same market for a fraction of the cost.”