William Smith responds to development of architectural graphics market

The William Smith Group 1832 has opened a Training Academy within its Inspiration Centre. It aims to help those who are looking to become trained installers, learn how to sell the products or just seek an insight into the architectural and vehicle wrap markets. Ten courses are on offer, ranging from application and wrap training to sales.
The majority of the courses are delivered by the group's architectural and building-related films division, Architextural. Delegates on Architextural's courses have the option to become part of the firm's installer network. Marketing manager of Architextural, Lindsay Appleton, said: "We are incredibly excited to have launched The Training Academy. We predict the architectural market will continue to flourish as we are seeing surface finish products become specified more and more. Wrapping is not just for vehicles anymore. We are thoroughly committed to the industries we work with and to show our passion and dedication we've invested in The Academy and Inspiration Centre. We know that every surface brings the possibility to redesign and reinvigorate space, and we want to share our knowledge to help firms realise these opportunities as well as help open up lucrative opportunities for businesses."

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