PrintIt! reaches milestone
PrintIt! is celebrating having attracted more than 100,000 students to participate in the innovative school-based campaign to get youngsters to consider a career in print. The landmark figure is partly attributable to the introduction of a 'Green' supermarket theme to this year's annual awards attached to the programme.
Paul Evans, project director of PrintIt! said: "This figure is a triumph for UK print plc, as much of PrintIt!'s success and can be attributed to the support, collaboration and funding of the print industry as a whole, in recognition of the contribution that young talent will make to its future."
This year PrintIt! students have been challenged to create a print-based campaign to promote Fairtrade products in supermarkets. With the opportunity to engage with printing techniques from narrow-web to wide-format printing, each participant has been asked to produce a workbook of their proposals for submission to the PrintIt! competition which has a January deadline. All finalists will be invited to attend Ipex 2010 on Saturday 22 May where they will be given guided tours of the exhibition and the opportunity to experience the dynamic reality of the print industry first hand, before attending the awards ceremony.?
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