DIS is targeting an extra £500,000 worth of business from architects, interior designers and entertainment venues looking to deaden the sound and echoes in large open spaces on the back of it becoming an official supplier and installer of Pongs printable acoustic fabrics.
The Midlands-based print and digital imaging specialist has partnered with the German firm to print colour, imagery and special designs on to its acoustic fabric wall and ceiling graphic systems.
DIS - which employs which employs 19 people at its studio - has sent a number of installers to the Pongs headquarters in Gladbach to learn about the materials, which have ‘A’ or ‘B’ acoustic absorption ratings. The Descor range can also be used at hospitals or leisure facilities thanks to an anti-bacterial coating.
“Trying to make large open spaces and rooms aesthetically pleasing, whilst achieving the right acoustic performance, has been a massive challenge for our customers…this new agreement offers them a perfect solution,” said DIS managing director Mark Bradley.
“We are the first approved UK supplier and installer of Pongs acoustic fabrics and this will give us a massive advantage over our rivals. Talks have already begun with marketing agencies, interior designers, architects and local authorities about using the walls and ceiling systems. There are no limitations with size either, as we can print - using 3M inks - huge unlimited tiled sections. We can even integrate LED lighting into the systems to create ever-changing moods and stunning visual displays.”
DIS has already secured its first win using the Pongs technology, with a new 35m-long wall system being installed at Virgin Active’s Mayfair site over the coming weeks. It forms part of the multi-million pound contract that has seen the company become the official supplier of graphics and signage for all of its 46 gyms and health clubs.
This will involve teams of experts travelling the length and breadth of the country to deliver a major facelift that will include printing and installing all external and internal imagery, lighting and digital displays.
It is the largest contract the company has been awarded to date and will play an important role in helping it move from its existing £2.5m turnover to anticipated £5m annual sales by 2021.
David Purcell, sales director, added: “We’ve enjoyed a great start to 2019 with some big wins and a full order book keeping us busy. A new technician has already been taken on to cope with demand and we expect further appointments once we turn interest in Pongs into concrete orders. It could be worth as much as £500,000 in the first year, with the potential for even more going forward.”
