In my last newsletter I asked for your feedback on the skills and training needs of this sector, and one reply in particular caught my attention. These are the words of one PSP founder – who wishes o remain anonymous for what will become obvious reasons – but I am highlighting it because it as he says, we need to be proactive to get/retain the best talent. Here’s his take on the situation: “We have implemented a cross training programme since Covid began. Everyone must be able to work in two departments. But today I have been approached by a member of staff, advising me that they have been headhunted and offered significantly more salary. This does not mean that we will have to meet the offer, but it does mean that we will have to negotiate and present the advantages of remaining with us. This has raised the subject of opening up our EMI (Enterprise Management Initiative) scheme – the ability for employees to purchase share options within the business. This is tax efficient and allows for long-term commitment from the employees. I think we need to be thinking out the box to keep our best staff.” I love the idea. What about you?
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22-24 FEB, 2026
Sign & Digital UK
Where?
Hall 6, NEC, Birmingham
Cost?
Free to members of the sign making and digital print trade.
What is it?
Running for more than 35 years, Sign & Digital UK is a central part of the industry’s calendar, providing an annual launch pad for all that is new, and an economic stimulus for the industry. The show gives the opportunity to meet in person, see and compare equipment and kit from the major industry suppliers, and the chance to source new suppliers and gather new ideas to enhance and drive your business forward.
23 FEB, 2026
The Sign Industry Awards
Where?
National Conference Centre, Birmingham.
Cost?
An individual ticket is £289, whereas a table of 10 is £2,800.
What is it?
The Sign Industry Awards, presented by Sign Update and Sign & Digital UK, celebrate excellence in the visual communications sector by honouring past achievements, present innovations, and future advancements. These awards recognise outstanding suppliers, sign makers, and individual traders in sign making, digital printing, and visual communications. With over 35 years of industry service, SDUK and Sign Update ensure that everyone in the industry has a voice, highlighting and rewarding the best in the field.

