Category: Q&A

Does print pay?

 People want to know if their promotional print spend is delivering. So is digital technology – and its integration with print – fulfilling that requirement? We asked PSPs for their comment…

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Latex: what’s the big deal?

It’s now more than a decade since HP introduced Latex printing as a water-based alternative to solvent ink technologies, and it continues to grow in popularity. So what’s the big attraction, and is there room for improvement? We asked five PSPs.

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Dye-sub: where are technical issues and opportunities?

We’ve all heard the arguments as to why large-format PSPs should get into textile printing. But is dye-sub the best way to go – and where do you feel there is room for technical improvement? Here’s what five print companies have to say on the topic.

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22-24 FEB, 2026
Sign & Digital UK

Where?

Hall 6, NEC, Birmingham

Cost?

Free to members of the sign making and digital print trade.

What is it?

Running for more than 35 years, Sign & Digital UK is a central part of the industry’s calendar, providing an annual launch pad for all that is new, and an economic stimulus for the industry. The show gives the opportunity to meet in person, see and compare equipment and kit from the major industry suppliers, and the chance to source new suppliers and gather new ideas to enhance and drive your business forward.

23 FEB, 2026
The Sign Industry Awards

Where?

National Conference Centre, Birmingham.

Cost?

An individual ticket is £289, whereas a table of 10 is £2,800.

What is it?

The Sign Industry Awards, presented by Sign Update and Sign & Digital UK, celebrate excellence in the visual communications sector by honouring past achievements, present innovations, and future advancements. These awards recognise outstanding suppliers, sign makers, and individual traders in sign making, digital printing, and visual communications. With over 35 years of industry service, SDUK and Sign Update ensure that everyone in the industry has a voice, highlighting and rewarding the best in the field.