The shortlist has been published for The Creative Retail Awards 2024 organised by the Shop and Display Equipment Association (SDEA) in conjunction with 365 Retail.
Hundreds of entries were received across the 22 categories and winners will be announced on 19 September.
The shortlisted prizewinners are:
Creative Collaboration:
Charlotte Tilbury x Disney @ Selfridges – Kesslers
AllSaints x Royal Ballet – Allsaints
Selfridges x 2D Artist – Propability
Selfridges The Barbie Dreamhouse – Peluca Studio
Bloomingdales Best Holiday Ever X Wonka – Peluca Studio
POP/POS:
Alex Monroe POS Kit – Northbanks Design
M&S Food x ZOE Gut Shot Launch – Whippet
Pokemon – Scarlet and Violet 3.5 FR Competition – Once Upon a Time
Meta EMEA Retail Fixtures – Displayplan
Currys Samsung OLED FSDU – Arken POP
Creative Lighting:
The EE Studio Westfield – Dalziel and Pow
Sephora – Champs-Elysees – Unibox
Coach Singapore Shophouse Café – Coach
Lladró Boutique New York – Lladro
Maison 49 – The Artistry House Interiors
John Lewis – Horsham Trial Store Concept – The Yard Creative
Design Agency of the Year :
B_RD
Design4Retail
Seen Studios
YourStudio
Festive Display:
Selfridges Christmas Windows – Propability
Brown Thomas Arnotts – Be on the Great List -Peluca Studio
The St. Pancras International Christmas Book Tree – FleishmanHillard
Jo Malone London Gingerbread House – Branchout Productions
Bloomingdales Best Holiday Ever X Wonka – Peluca Studio
Selfridges – Christmas Press Event – Propability
Food, Beverage and Supermarket Design:
Coop Denmark – CADA Design Group
Fortnum & Mason 3rd Floor –Â CADA Design Group
M&S Beauty – Kesslers
Myprotein Kitchen – Design4Retail
Wenzels the Bakers -Practical Minds
Graphics:
Carry Out Off Licence – Brand Identity Re-invigoration – TapCreative
Jo Malone – Chelsea in bloom – Hello Flamingo
Sofa.com – The Ren Sofa Launch -Frasers Group
B&Q Local store window campaign – B&Q
M&S Food x ZOE Gut Shot Launch – Whippet
Hospitality Design:
BLOK Restaurant at Lanelay Hall – Spaceinvader
JD Gyms Swindon – Briggs Hillier
M&S Café Brand Transformation – Whippet
McMullens – The Saint & Sinner – Concorde BGW
Sam’s Waterside – DesignLSM
Independent Store:
Uniform Standard – Mega Creative
Olivia Burton Covent Garden Store Redesign – Olivia Burton
Maison 49 Store – HOL Group
Thomas Farthing – Morplan
Pureseoul – Design4Retail
Instore Scheme:
Koibird x Eat My Socks Supermarket – B_RD
Hamleys Halloween – Propability
La Mer – Selfridges Pop Up – Hello Flamingo
Penhaligons – Selfridges Eid Site Launch – Hello Flamingo
B&Q Christmas – B&Q
Gbadebo – Northbanks
Leisure, Visitor or Exhibition Attraction:
Adidas, Walton Heath – 2003 Womens Open Golf – Syn Retail
Pokemon – Val d’Europe – Once Upon a Time
Sotheby’s – Freddie Mercury a world of his own – Replica
Timberland – This is Not A Boot, Fabric – Seen Studios
Harry Potter World Tokyo Studio Tour – Proportion London
Fashion Revolution: ‘Rebel: 30 Years of London Fashion’ at the Design Museum – Proportion London
Omni-channel Experience:
Adidas, Walton Heath – 2003 Womens Open Golf – Syn Retail
Dr Martens – 14XX Product Launch – Syn Retail
Office x Timberland – 50 – We Are IPOS
Sports Direct Cardiff, Outdoor Concept – Frasers
TikTok Pop Up Shop Oxford Street – Northbanks Design
Pop-Up Store:
Charlotte Tilbury Voyage of Glamour at Manchester Airport – Kesslers
Jo Malone London Gingerbread House – Branchout Productions
Marc Jacobs – Resort Collection Pop Up – Backlash
Uniform Standard – Mega Creative
Coach – Singapore Shophouse – Coach
Havaianas – WOW Milan – Quadrant Design
Retail Experience:
Nike Lunar Roam – Seen Studios
Petmania – Retail Experience Rejuvenation – TapCreative
The St. Pancras International Christmas Book Tree –Â FleishmanHillard
Charlotte Tilbury x Disney @ Selfridges – Kesslers & Millington
Fortnum & Mason 3rd Floor – CADA Design Group Kumparos Grupo o Valor do Tempo –
Shopfitting/Fit Out:
Aranyani London – umdasch The Store Makers
Belstaff Regent Street Specific Generic – HOL Group
Harrods – Holiday & Occasion Rooms –Â umdasch The Store Makers
Lyreco Showroom – Concorde BGW
Sky VIP Lounge Belfast – Barnwood
Store Design of the Year:
The EE Studio Westfield – Dalziel & Pow
Mwaz Concept Store – Studio of Art & Commerce
High Seas – Cannabis Dispensary – Remedy Design Group
Sephora Champs Elysees – Unibox
Booths – Clitheroe – EH Booths & Co
John Lewis – Horsham Trial Store Concept – The Yard Creative
Store-in-store or Concession:
Billionaire Boys Club in Selfridges – Seen Studios
Bike Club Shop in Shop – Arken POP
Therabody – Harrods – Design4Retail
Selfridges – Issey Miyake – Propability
Kurt Geiger – Galeries Lafayette Paris Pop Up – Northbanks Design
Surfaces & Finishes:
Diesel – Accessories Pop-Up @ Harrods – Mega Creative
Harrods – Fine watches, Luxury Time Pieces – Practical Minds
Alex Monroe POS Kit – Northbanks Design
Fortnum & Mason 3rd Floor – CADA Design Group
Kumparos Dior – Dioriviera Summer pop up – Practical Minds
Sustainable Display:
Allbirds in Selfridges – Practical Minds
Coachtopia Selfridges – Coach & StudioXAG
Woolworths South Africa – This is how we do it! Sustainable Christmas Celebration Windows – Woolworths SA
British Red Cross – Blue City Furniture – Morplan
Diesel Denim – Mega Creative
Alex Monroe POS Kit – Northbanks Design
Technology:
Coach Spring Tabby ZERO10Â – Coach
Crocs X Schuh – Mega Crush AR Experience – We Are IPOS
Mwaz Concept Store – Studio of Art & Commerce
Unilever – Digital Brand Ambassador – Yellow Corporation Private
Jo Malone London Gingerbread House – Branchout Productions
The EE Studio Westfield – YourStudio
Window Scheme Non-Festive:
Jo Malone – Chelsea in bloom – Hello Flamingo
Selfridges – Worn Again – Propability
Arcelik – Let’s Build a Better Future! – Sergen Sehitoglu
Fortnum and Mason – Coronation Windows – Millington Associates
Joseph – 40th Anniversary Stripe – B_RD
Selfridges – Scheme 3 – Propability

