14
Thu, Nov

Over to you...Peter Leyland MD, PDQ Print

Peter Leyland,
MD, PDQ Print
http://www.pdqprint.co.uk

What’s having the greatest impact on your business at the moment?

There does seem to be a general upturn in business across the board - tongue-in-cheek there is not so much competition around.

Where do you see the greatest wide-format opportunities?
As prices drop the independent retail sector begins to bite more.

What would make your day-to-day operations easier?
A really good internal, totally integrated IT management system at a price we could afford - an off the shelf accounts package with real order processing and tracking.

Your favourite bit of kit is..?
The Oce ColorWave 300. We do a lot of plan printing. Until recently nearly always B/W, that is changing, rapidly and the ColorWave fits the bill nicely.

What’s the best bit of business advice you’ve been given?
To never be knowingly undersold - understand that and you won't go wrong. Perhaps we could also add ‘don't spend what you don't have’!

What are you most proud of achieving?
A small but successful business and a lot of friends.

What lesson does the wide-format sector need to learn?
You sell your customer a solution - not a banner. Try to add value to every sale.

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