Innotech has launched its new ambassador programme, The Big Print Network

Innotech has launched The Big Print Network, an ambassador programme for wide-format and grand-format printers, sign makers, and display specialists.

The programme membership is free, but each applicant must go through a vetting process to ensure the network provides genuine value to all its members.

The Big Print Network gives selected print businesses first sight of new Innotech products, along with offering exclusive member-only promotions and invitations to VIP events and Innotech-sponsored open days.

Kieran Dallow, head of customer experience and marketing for Innotech, said: “The Big Print Network isn’t about how much someone spends with us. It’s about finding businesses that are genuinely passionate about what they do and giving them a platform to shout about it.

“We want members to see this as a two-way relationship, and in return we’ll back them with greater access to information, events and offers.”

Innotech will implement a digital marketing programme to support new members, including a press release to announce their joining, along with providing a branded welcome pack and merchandise to each new member.

The network also connects members to a wider circle of allied suppliers through the Friends of Innotech programme, offering additional deals and services beyond what Innotech provides directly.