Print professionals across the globe are invited to celebrate International Print Day today by sharing their printspiration across social media using #IPD25.
This year’s theme, #PrintSmart, showcases how print in all its forms – when paired with marketing technology, data collection and reporting, and AI – becomes more valuable and measurable for customers and consumers.
Founder of International Print Day, Deborah Corn, said: “#PrintSmart is about showing the world that print is most effective when partnered with technology.
“For printers, it unlocks the ability to innovate, work faster, reduce waste, personalise at scale, and prove value with measurable results. For customers, it opens the door to collaboration with knowledgeable printing partners who bring the tools, data, and strategy to enhance outcomes and show how powerfully print drives engagement.”
The event is now in its 11th year and has become a showcase for print’s creativity and innovation, gathering more than 200 million social media impressions to date.
