HP Latex R530 printer

HP has unveiled a new compact latex printer to help PSPs overcome the hurdles of rigid printing while taking advantage of new commercial opportunities.

Named the HP Latex R530, it is the only all-in-one compact HP Latex printing solution and delivers consistent, high-quality output across various media types.

With automatic recirculation and printhead cleaning, businesses can enhance uptime and reduce maintenance costs. The single-phase power system provides effortless installation in limited spaces.

The company has also emphasised sustainability, giving it innovations such as direct-to-rigid printing, which reduces waste and UL ECOLOGO-certified HP Latex Inks.

This eliminates trade-offs associated with traditional flatbeds for customers and gives small and medium-sized PSPs a solution to elevate their operations and scale sustainably.

Daniel Martinez, global head and general manager of HP’s large-format business, said: “Organisations across industries, from small, family-owned Print Service Providers (PSPs) to construction companies undertaking large-scale projects, seek innovative solutions to improve their operations, streamline processes, and expand their customer reach.

“That’s why we’re excited to introduce new devices and solutions designed to address these challenges and empower businesses in the future of work.”

The HP Latex R530 Printer is expected to be available globally starting in April 2025.