William Smith has launched a new initiative for commercial interior wrapping

William Smith has invited construction and fit-out professionals to explore new revenue opportunities with a free virtual training session designed to make commercial interior films clearer and more accessible.

The one-hour course, Interior Film in Commercial Taster, forms part of the company’s WS Training Academy.

Led by John Raine, training and application manager at William Smith, the session introduces how architectural films are being specified across refurbishment, upgrade, and sustainable interior projects.

It is aimed at construction professionals, kitchen wrappers, installers, and interior fit-out teams who want to understand how their existing skills can translate into higher-value commercial work.

Architectural films are increasingly used in offices, retail and public spaces, and offer a cost-effective solution to full replacement, yet many installers remain unsure about how to enter the market.

The session explains where commercial opportunities exist, how films are used on site, and the legislation and site requirements installers need to understand.

John Raine, training and application manager at William Smith, said: “Sometimes the title ‘Interior Film in Commercial’ can sound technical or niche.

“In reality, it is about showing installers and fit-out teams how the skills they already have can open doors to larger, more consistent commercial projects. This free session gives people a clear, practical overview without any pressure to commit.”