(L to R): Erdem Yavuz, General Manager of Platinum Technologies LIYU; Mark Mashiter, CEO of Soyang Europe; and Oguz Dincer, CEO at Platinum Technologies LIYU
Soyang Europe has announced that it has become the official distributor for Platinum Technologies LIYU (formerly known as LIYU) in Great Britain.
The new partnership will drive further growth of Platinum Technologies LIYU printers across England, Scotland and Wales.
Soyang Europe will have access to Platinum Technologies LIYU’s entire range of solutions, including the Liyu Signature H3340, a UV hybrid printer that can run of speeds up to 350m sq/hr; the Liyu Platinum KCXL+ flatbed UV printing machine with a top speed of 400m sq/hr and the Liyu Platinum PCT LED, a roll-to-roll machine that can print on media as wide as 3.2m.
Mark Mashiter, CEO of Soyang Europe, said: “We have been admirers of Platinum Technologies LIYU for some time, and we are delighted to be adding their printers to our portfolio of leading solutions.
“Our long-standing relationships and experience working directly with manufacturing partners in China have given us a strong understanding of what customers require in terms of quality, reliability and support. We believe Platinum Technologies LIYU is exceptionally well positioned to meet those demands in the GB market.
Oguz Dincer, CEO at Platinum Technologies LIYU, added: “Our proven technology has seen us become the fastest growing wide-format technology brand in Europe in recent years.
“As we sign this new agreement, we have absolute confidence that Soyang Europe is fully committed to our products, customers and mutually beneficial success. This agreement is absolutely a win-win for both parties and – of course – our valued customers.”
