Xaar’s opening ceremony saw government officials from China and the UK, along with key customers
Xaar has officially opened its new Asia Pacific (APAC) headquarters in Dongguan’s Songshan Lake hi-tech industrial development zone in China, marking a significant milestone in the company’s continued investment in the region.
The new facility reinforces Xaar’s commitment to supporting OEM partners and customers across China and the wider Asia Pacific market.
The new headquarters brings together sales and technical service functions, a dedicated Technology and Innovation Centre, manufacturing for ink delivery systems and printhead assembly, and advanced laboratories for ink and waveform development.
The official opening ceremony brought together representatives from government and trade organisations, including the British Consulate and the UK Department for Business and Trade, alongside Chinese government officials and key customers.
CEO John Mills said: “Asia is central to the future of industrial inkjet and to our long-term growth strategy. Establishing our Asia Pacific headquarters in Dongguan brings us closer to many of our customers and partners, enabling deeper collaboration and faster innovation.”
The decision to expand Xaar’s presence in Dongguan reflects the continued growth of industrial inkjet adoption across Asia, particularly in applications such as 3D printing, EV battery coating, PCB conformal coating, ceramic digital glaze, textiles and labels.
Xaar’s core technologies, including Ultra High Viscosity, High Laydown and TF Technology, are playing an increasingly important role in enabling digital transformation across these industries.
The opening event saw guests touring the new facility, whilst meeting the regional team and exploring how Xaar’s technology and local capability can support future innovation and commercial growth.
John Mills concluded: “This investment strengthens our ability to support OEMs across the region with advanced inkjet technology, local expertise and integrated manufacturing capability.”
