23
Tue, May

Online SEO success is only achievable when you understand what search engines need to find on your website in order to rank. Here Ian Bevis, director of Chameleon Web Services, explains all.

According to Ian Bevis of Chameleon Web Services, many business owners do not fully grasp that search engine optimisation is vital to ensuring their website is simple for both users - and search engine robots - to understand if they really want to make a mark. So should you consider improving your SEO?

Export success often depends on building and maintaining strong partnerships with overseas companies.

Matthew Grandage from export specialists Chamber International shares insights on how to do this, and avoid common pitfalls.

The secondhand market for large-format kit is now becoming substantial, so is it worth risking investment in a used machine? PDS International, which now shows a multitude of used large-format machines for sale on its website, provides an independent voice on the issue.

Is your procurement practice what it should be? Walter Hale points out ways to improve your purchasing strategy.

Digital marketing isn’t an optional part of your marketing mix, it’s absolutely central to it. But having digital marketing and having effective digital marketing can be wildly different things. Here Javan Bramhall from marketing agency Digital Glue helps you achieve the latter.

To attract and retain good digital talent you’re going to have to deal with more obviously strong competition. James Crawford, managing director of PR Agency One, gets you battle fit.

Getting little joy from those that provided you with kit that’s not performing to expectation? Then try this route to dispute resolution, recommended by Brian Sims, principal consultant at Metis Print Consultancy.

It’s easy to be blase about the data you own, manage and process. Easy but possibly expensive. The regulators can name and shame you, fine you or freeze your systems and bring your business to a standstill. Here Walter Hale tries to help you not get caught in the traps.