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Thu, Jun

 People want to know if their promotional print spend is delivering. So is digital technology - and its integration with print - fulfilling that requirement? We asked PSPs for their comment…

It’s now more than a decade since HP introduced Latex printing as a water-based alternative to solvent ink technologies, and it continues to grow in popularity. So what’s the big attraction, and is there room for improvement? We asked five PSPs.

We’ve all heard the arguments as to why large-format PSPs should get into textile printing. But is dye-sub the best way to go - and where do you feel there is room for technical improvement? Here’s what five print companies have to say on the topic.