Sustainability initiative to form part of Drupa 2012
A sustainability initiative is planned for Drupa 2012 next May. In cooperation with Messe Düsseldorf, the forum Media Mundo will be bringing ‘Media Mundo @ Drupa’ which will take up about 200m2 of exhibition space and provide live discussions and presentations from experts and industry players on the issue of sustainability.
“The sustainable production of media is not just a sign of responsible behaviour. It is both a future model and an innovation motor in equal measure. For this reason, it is important to us that the subject field of sustainability is an integral part of Drupa 2012,” said Manuel Mataré, director of Drupa 2012.
The discussions and demonstrations within ‘Media Mundo @ Drupa’ will be framed by an alternating themed exhibit. Special attention will be given to dialogue and participation. For example, the lectures will be streamed live on the Internet; questions can be posed in real-time to the speakers using Chat and Twitter functions - encompassing the show motto of ‘One world – One Drupa’.
The range of themes will include:
- Sustainable forestry and paper
- Energy, energy efficiency and climatic change
- Recycling and material efficiency
- Process optimisation and sustainable corporate management
- Sustainable product design
- Print as a social medium
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