Informa Exhibitions has confirmed that the Printers' Profit Zone, in association with The Print Coach's Nick Devine, will return to Ipex 2014.
Running on the show floor for the duration of the event, this programme will cover the main trends, threats and opportunities facing the print industry. The five sessions taking place every day will include masterclasses, where attendees will hear about critical issues that face print service providers today and learn the practical steps profit leaders take to grow their sales and increase revenue. Mr X Files will feature case studies where profitable printers reveal some of their secrets to grow sales and profit margins in competitive markets, while The BIG Print Debates will be chaired by leading industry figures to discuss key issues affecting print service providers.
Trendspotting in Print, which will be moderated by print and media analyst and The Print Tribe member Neil Falconer, will present data and statistics that highlight hardware and software trends that are shaping the future of print. The presentations will cover digital and offset commercial print, wide-format, packaging and multi-channel marketing in Europe, the Americas and Asia Pacific.