Mimaki Engineering has partnered with Color Concepts, a creator of media profiles, to make available independent, third party certification of media for use with the Mimaki JV400LX printer and latex inks. Mimaki anticipates expanding this programme to other Mimaki printers and inks in the future.
“We are very excited to be launching this EMEA Media Certification Program,” said Mike Horsten, marketing manager of Mimaki Europe. “In working with Color Concepts to construct the programme, we focused on ease of participation on the part of media suppliers as well as building in extra benefits for approved media. This includes marketing by Mimaki on behalf of media suppliers at key trade shows and events beginning with Fespa Digital 2013.”
Mimaki will offer end users information about new available profiles or updates of their current profiles that have been downloaded via the MMCP system. Distributed in the UK and Ireland by Hybrid Services Ltd, its national sales manager, John de la Roche anticipates strong user demand. “Utilising correct profiles gets the most out of your Mimaki,” he says. “Working with key media suppliers ensures our customers benefit from output of the highest quality.”
As part of the program, Color Concepts will produce special MMCP Media Swatch books printed to Mimaki’s quality standards. These will be distributed free of charge to Mimaki dealers and distributors, latex customers, and at Mimaki tradeshow stands.