HP is offering direct financial marketing assistance to print companies that buy one of its latex printers. The company is giving a £1000 marketing voucher to help PSPs promote the print possibilities of the machine to their customers and local community.
The Marketing Credit Voucher can be spent with TMB Marketing and Communications and will:
- enable you to place an advert in a regional publication of your choice. The cost includes customisation of a template from the Marketing Swatch library; copywriting and booking the ad space.
- enable you to run a door-drop or flyer campaign in your area. Again, the cost includes customisation of a template from the swatch library, distribution management and “a generous allowance towards the cost of distribution”.
- and you’ll get one day’s marketing consultancy and a?documented marketing plan for your business.