Fespa launches visitor campaign for 2020 Madrid show

Fespa has launched its visitor campaign for its Global Print Expo 2020 and co-located European Sign Expo 2020 and Sportswear Pro 2020 events (24 - 27 March, Madrid).

Neil Felton, Fespa CEO, said of the campaign strapline ‘Where Colour Comes Alive’ “it is a powerful theme that expresses the boundless opportunities within our industry. ’Colour’ has multiple connotations and I’m confident it will resonate with the whole spectrum of our visitors and exhibitors, whether their focus is on graphics, signage, décor or textile.” 2020 marks the return of Fespa Global to Madrid, where the exhibition was last held in 2002. Covering five halls of the Feria de Madrid, the event is expected to host 600 exhibitors across digital wide-format, screen and textile printing sectors. The event’s popular educational features are all set to return, including Printeriors for interior and exterior decor, Print Make Wear for garment printing, World Wrap Masters for vehicle wrap, and the Trend Theatre, as well as the Colour L*A*B* colour management showcase, which was first introduced at Fespa Global Print Expo 2019 in Munich. Alongside the main event will be European Sign Expo 2020 (for non-printed signage and visual communications) and the inaugural Sportswear Pro 2020.