Organisers have publically confirmed cancellation of Sign and Digital UK (SDUK) 2021. The event, which was due to take place at Birmingham’s NEC, 16-18 May this year, will next take place on 22-24 March 2022.
Event director Jenny Matthew of Faversham House, said: “Due to on-going Government restrictions the proposed May 2021 show date was not feasible. As always, our aim is to deliver the best exhibitor and visitor experience. We’ve consulted widely with our SDUK community who want to see us stay in our early spring date in line with their buying and innovation cycles. We will therefore host the industry’s biggest reunion next March at a time when we are confident we can deliver an exceptional trade-show experience for our exhibitors, sponsors, and visitors.
“We have reviewed all aspects of exhibiting - from driving down on-site costs to creating multiple lead generation points for year-round promotion and enhanced return on investment. With an already packed floorplan we look forward to bringing more exhibitors on board over the coming months, and welcoming the industry back, in March 2022.”