Pira retreat focuses on need for print business reinvention
The autumn will see the first Pira Executive Print Retreat. Taking place at the Hotel Royal, Geneva, Switzerland on 29 – 30 September the retreat is designed to shape and reinvent a business model for print, set in the context of the changing worldwide landscape.
Pira International consultant Neil Falconer will kick of the morning’s agenda which ploughs straight into ‘The Future of Print in a Resource Constrained World’ with insight from PricewaterhouseCooper’s director Mark Thompson, followed by Future Foundation’s head of global trends Dominic Harrison, outlining the latest consumer trends and how the ‘new normal’ will affect the print industry. Clive Milner of News International, Beat Noser of Credit Suisse, Patrick Martell and Lloyd Wigglesworth of St. Ives will provide insight into how their organisations are leading the future for print.
Before lunch, a leadership exchange will provide a platform for all speakers to take part in a debate surrounding the alternative future scenarios for the print industry over the next five years. Three separate tracks will then explore the following areas: packaging, publishing and transactional/promotional printing. Senior figures of organisations such as Unilever, IPC media, Direct Brands, Bezier, Mediaware Digital, Ogilvy Public Relations Worldwide and Prinovis will present.
Day two kicks will see Pira International consultant Sean Smyth reveal the organisation’s latest data examining print and printed packaging market developments to 2015, ink and consumables, fine paper and board, growth applications and processes, assessing print winners and losers, specific updates on electro photography and inkjet, transactional and transpromo markets. This will be followed by an exploration of how social media will change the way business in done by Johann Fueller, Chief Executive of HYVE and MIT Research Affiliate.
The afternoon of day two will comprise two tracks: future of print innovation and future of print sustainability. The closing Keynote plenary session on day two focuses on displacement of print by electronic media which features talks from Pierre Geslot, head of e-paper and digitalisation project at Orange/France Telecom and Owen Mitchell, senior vice president from Pearson. Expert Consultants from Pira International will then forecast the transformation of the global print industry and examine what it will look like in 2020.
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