The newly published IT Strategies and InPrint industrial print white paper ‘What is Industrial Print?’ puts a valuation of $100bn on the market.
Author of the report, IT Strategies president, Mark Hanley, said: “The white paper draws upon our considerable experience and expertise in relation to developing print technology within the field of industrial and manufacturing production, and it clearly confirms that the industrial market offers significant potential for any business that is working within the manufacturing supply chain. As consumer products become more technically sophisticated, and general consumption increases, the growth of both functional print applications and also customised, decorative applications combine to result in exciting growth potential for the industrial print technology sector.”
And it isn’t just digital inkjet that is experiencing growth. As the white paper highlights, ‘smart’ screen printing is experiencing considerable growth in line with the increasing demand for smart screen technology through astronomical growth for tablets and smart phones. The quality of print required on these devices is very high and expertise in screen printing technology is required in order to meet this demand.
Marcus Timson, director, InPrint, explained how this report adds value to the new InPrint Show: “Industrial print has always been an important component in the manufacturing line, and now with the InPrint Show, it has its own event. The white paper provides us with a sign post of future potential growth opportunities as well as key areas upon which to focus content on with the InPrint event.”
This white paper is the first written for InPrint by IT Strategies, and is a prelude to a detailed market intelligence report to be released shortly.