PressOn has worked with Limited Space Media Group to produce an award winning campaign for Citizen Watches in the Bullring, Birmingham.
At an award ceremony hosted by Shopping Centre Magazine, Limited Space won the Sceptre Award for ‘Commercialisation Innovation of the Year’ with its ‘Connected Media’ concept that used static and digital media combined with experiential and Wi-Fi techniques. PressOn printed and installed an atrium banner, lift graphics and graphics for a large digital media screen incorporating product display stands as part of the project.
The atrium’s 16.1m x 7.2m banner was printed on polyester fabric and suspended in the opening in the shopping centre between floors. The lift graphics and digital screen surround, incorporating a display box for the Citizen Watches, were printed on removable vinyl on PressOn’s HP LX 3500 and installed overnight in the shopping centre.