Venice-based W2P firm Pixartprinting has launched two initiatives to help spread the word about the possibilities of print: the blogazine Pixarthinking; and LooktheBook, the first volume in a collection aimed at graphic designers and creative minds.
“Pixarthinking and LooktheBook are part of a holistic marketing strategy that sees the creation of independent content and its promotion as further confirmation of Pixartprinting's desire to be a constant source of inspiration for its community of users,” said Andrea Pizzola, sales and marketing director at Pixartprinting.
Designed for people with creativity and innovation at the very heart of their work, LooktheBook offers designers, artists, graphic designers and fans of fashion suggestions, hints, shapes and colours to provoke new creative inspiration.