Newport-based Ottimo Digital has won the contract to print the new rear livery for the RAC’s fleet of 1,400 breakdown assistance vans. The work will be printed on the company’s two 64in Epson SureColor SC-S30600 roll-fed printers recently bought from distributor Spandex.
Ottimo, which has undertaken rush promotional signage work for the RAC previously, said the key factor in securing the latest RAC contract was turnaround speed.
The new livery was printed onto grey-backed self-adhesive vinyl before being applied to the van panels. With the extra capacity afforded to them with the two SureColor printers, the printing of the vinyl panels took about a week, whilst the installations took place over a period of six weeks.
Nick Lindwall, managing director of Ottimo, said: “We are delighted to have won this project to re-brand the RAC patrol fleet with the new rear livery. It has been an exciting operational challenge for us to be involved both in the print production of the vinyls and also the project management of the full installation.”